TGS-2021005547
Digital Content Creation Courses
2.5 Days
Social Media Marketing with Video Creation
Learn how to manage social media pages and run ad campaigns on social media using compelling videos to engage audiences and achieve marketing goals.
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Rated highly by over
48,526 learners
48,526 learners
Rated 4.9 on 
with over 48,526 reviews
with over 48,526 reviews
*Based on the average of the trainees' feedback on the course's quality
Course Completion Outcomes
Attract & engage customers
with effective social media campaigns and appealing content
Increase brand awareness
by creating professional looking videos with a smartphone
Learn how to enhance videos
with free video editing applications like InShot for post-production processes like adding visual effects
Identify & explore social media platforms
like Facebook, Instagram, LinkedIn, YouTube, TikTok and more to see which is ideal for your marketing goals
Be a Social Media Expert
by planning and organising content within a social media content calendar and leveraging video content with your knowledge and skills
Gain in-demand & practical skills
that are transferrable and applicable in your work or side hustle
Course Overview
Social media platforms are commonly used by many businesses to increase brand awareness, but do you know what are the right platforms to use for your brand? In this 2.5 days course, you will learn more about various social media platforms which are in trend, such as Facebook, Instagram, LinkedIn, YouTube, TikTok, and how they can be implemented for your business so that you can engage and reach out to the 4.6 million active social media users in Singapore.
To ensure that you are able to run social media campaigns effectively, you will learn how to create compelling social media marketing videos using just your smartphone. Our social media marketing course will cover basic filming techniques and free applications which you can use to create media assets for your company’s social media accounts.
You will be able to create effective social media campaigns that will bring you an increase in positive engagement with your existing audience and reach out to new audiences for brand awareness and sales.
To ensure that you are able to run social media campaigns effectively, you will learn how to create compelling social media marketing videos using just your smartphone. Our social media marketing course will cover basic filming techniques and free applications which you can use to create media assets for your company’s social media accounts.
You will be able to create effective social media campaigns that will bring you an increase in positive engagement with your existing audience and reach out to new audiences for brand awareness and sales.
Certification of Completion
With your new in-demand skills, you’re ready to stay competitive in today’s dynamic job market and improve your chances of greater career progression.
*Learners must complete each course with at least 75% attendance and demonstrate competency during assessments in order to receive a Certificate of Completion from FirstCom Academy and WSQ Statement of Attainment.
*Learners must complete each course with at least 75% attendance and demonstrate competency during assessments in order to receive a Certificate of Completion from FirstCom Academy and WSQ Statement of Attainment.
Outcome-Driven Learning
Hands-on Learning Activities
Learn the InShot App
Get to know the features & functionality of the InShot app
Storyboarding
Develop a storyboard for the video, outlining the sequence of shots, transitions, & desired visual elements
Capture Footage
Use a smartphone to film video footage based on the storyboard
Platforms & Tools Introduced
InShot, Capcut
Competency Assessment
Written & Case Study
Why Learn At FCA
Breakfast, lunch, beverages and refreshments provided to keep you fuelled up for the duration of the course
Short & effective courses (1 to 3 days) to accommodate our learner’s busy schedule
Smaller & optimal class sizes of up to 25 learners to get personalised attention from trainers
More than 110 ACTA/ACLP-certified trainers who are veterans in their field
Gain transferrable skills & see tangible results* you can measure within a year
Commute safely with sheltered walkways from MRTs to our learning institutions
Check out our learners' experience with FirstCom Academy's courses.
Frequently Asked Questions
What is Social Media Marketing?
Social media marketing (SMM) is a form of digital marketing that leverages the power of social media platforms, like Instagram, Twitter and Facebook, to interact with customers to build brands, increase sales, and drive website traffic.
What can I do after the Social Media Marketing course?
You can use social media as a marketing tool to interact with your community to increase the engagement rate and portray higher brand credibility to new followers. You will be able to create attractive video content for digital marketing using free software such as Inshot / CapCut / TikTok. You will also be able to evaluate and market on the right social media platforms to amplify business opportunities and reach out to your target audience.
How long does it take to complete the Social Media Marketing course?
It takes 2.5 days to complete this social media marketing course.
What certificates do I get after completing the Social Media Marketing course?
Upon completion of this course, you will receive a Certificate of Completion by FirstCom Academy and a SkillsFuture WSQ Statement of Attainment (SOA).
What do I need to bring for the Social Media Marketing course?
You will be required to use a laptop for the course. If you do not have one, we can always loan you a laptop at no charge. You may also want to bring a jacket in case you feel cold.
How do I register for the Social Media Marketing course?
You can indicate your interest in the form at the bottom of this page, and our education consultant will get back to you. Alternatively, you can also complete this contact form to indicate your course interest.
Which payment methods are accepted?
We accept payments through debit/credit cards and also via PayNow. Please be aware that when using PayNow, the transaction recipient will be listed as 'Omise Payment SG Pte Ltd'.
Social Media Marketing with Video Creation
Learners already enrolled
The course fee will be automatically subsidized during the online enrollment process.
View Full Pricing
Mode of training:
Classroom
Duration:
2.5 Days
Course Accreditation:
WSQ
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Course Fees & Subsidies
| SMEs | |
| Course Fees | |
| 70% SkillsFuture (SSG) Subsidy | |
| Nett Fee | |
| Non SMEs | |
| Course Fees | |
| 50% SkillsFuture (SSG) Subsidy | |
| Nett Fee | |
| Additional Support | ||||
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Additional Support via Absentee Payroll |
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Up to 90% Additional Subsidy from SkillsFuture Enterprise Credit (SFEC) |
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- Nett Fee is subject to 9% GST charged based on the full course fees before subsidy.
- Absentee payroll is claimable up to $4.50 per hour, capped at $100,000 per enterprise per calendar year.
- Subjected to individual company’s budget availability for the Enterprise Innovation Scheme. Each company can only either the 400% Tax Deduction option OR the 20% Cash Payout option. For more information, please refer to https://www.iras.gov.sg/schemes/disbursement-schemes/enterprise-innovation-scheme-(eis)
- Subjected to individual company’s budget availability for SFEC. For more information, please refer to https://www.enterprisejobskills.gov.sg/content/upgrade-skills/sfec.html
SME Eligibility Criteria
- Registered or incorporated in Singapore
- Employment size of not more than 200 (at group level) or with annual sales turnover (at group level) of not more than $100 million
| Singapore Citizens (40 years and above) | |
| Course Fees (Before GST) | |
| 9% GST | |
| 70% SkillsFuture (SSG) Subsidy | |
| Nett Fee | |
| Singapore Citizens (21-39 years old) & PR | |
| Course Fees (Before GST) | |
| 9% GST | |
| 50% SkillsFuture (SSG) Subsidy | |
| Nett Fee | |
| Additional Support | |
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SkillsFuture Credits eligible for Singapore citizens aged 25 & above |
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PSEA eligible for Singapore citizens aged below 30 |
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NTUC UTAP members have up to 50% auto reimbursement on out-of-pocket cost |
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- Nett Fee are inclusive of GST charged based on the full course fees.
- Subjected to individual’s eligibility and availability of SkillsFuture Credit.
- NTUC UTAP reimbursement is capped at $250 for members aged below 40 or $500 for members aged 40 & above.
Note: SkillsFuture funding will not be available for our courses from 1 Jan – 31 Mar 2025. UTAP funding support will not be available for our courses from 1 Jan 2025 onwards.