Rated highly by over
48,526 learners
4.9/5

Rated 4.9 on Google with over 48,526 reviews
4.5/5

Rated 4.5 on SkillsFuture by over 39,673 Learners
*Based on the average of the trainees' feedback on the course's quality

Course Completion Outcomes

Hone creative writing skills 

by conceptualising and creating engaging content across different formats, such as videos, infographics and social media posts

Improve content performance

using relevant metrics and analytics tools, a skill vital for creative writing programmes

Develop & implement content strategies

that align with organisational goals and promote academic success by planning and organising content calendars

Course Overview

Learn the smart way to conceptualise and create engaging content that resonates with your audience using your newly acquired writing skills and the assistance of AI tools.

Embrace the power of AI with tools like ChatGPT for generating text-based articles and Bing Image Creator for crafting striking images, learning how to integrate these technologies into your writing process. Understand not just the capabilities but also the limitations and ethical considerations of using AI in your content strategy like academic writing, enabling you to execute with proficiency and responsibility.

Whether you are aiming to build a new content strategy from the ground up or refine an existing one, this 2.5 days course equips you with the knowledge to develop, implement, and manage your content strategy effectively, enhancing your creative writing abilities.

Certification of Completion

With your new in-demand skills, you’re ready to stay competitive in today’s dynamic job market and improve your chances of greater career progression.

*Learners must complete each course with at least 75% attendance and demonstrate competency during assessments in order to receive a Certificate of Completion from FirstCom Academy and WSQ Statement of Attainment.
certification

Outcome-Driven Learning

Hands-on Learning Activities

AI Content Creation via ChatGPT & Bing Image Creator
Use AI tools effectively to create text articles and images instantly via text prompts, enhancing your creative writing techniques.
Content Strategy Development
Engage in hands-on activities to develop a content strategy, a core aspect of creative writing programmes.
Digital Brand Storytelling
Explore the art of digital brand storytelling and its role in creating engaging content, perfecting your writing style.

Platforms & Tools Introduced

ChatGPT, Bing Image Creator

Competency Assessment

Written and Oral

Why Learn At FCA

Breakfast, lunch, beverages and refreshments provided to keep you fuelled up for the duration of the course
Short & effective courses (1 to 3 days) to accommodate our learner’s busy schedule
Smaller & optimal class sizes of up to 25 learners to get personalised attention from trainers
More than 110 ACTA/ACLP-certified trainers who are veterans in their field
Gain transferrable skills & see tangible results* you can measure within a year
Commute safely with sheltered walkways from MRTs to our learning institutions

Learn from industry leaders who are experts in their fields

Frequently Asked Questions

What are AI-Powered Content Marketing Techniques?
AI-powered content marketing techniques involve using artificial intelligence technology to enhance various aspects of content marketing. These techniques can streamline the creation, optimisation and distribution of content to better meet marketing goals.
How long does it take to complete the AI-Powered Content Marketing Techniques course?
It takes 2.5 days to complete the AI-Powered Content Marketing Techniques course.
What do I need to bring for the courses under the AI-Powered Content Marketing Techniques course?
Please bring along a pen and a notebook if you wish to take notes during the course. You may want to bring along a jacket in case you feel cold.
What certificates do I get after completing the AI-Powered Content Marketing Techniques course?
Upon completion of this course, you will receive a Certificate of Completion by FirstCom Academy and a WSQ Statement of Attainment (SOA) issued by SkillsFuture Singapore.
How do I register for the AI-Powered Content Marketing Techniques course?
You can click on "Enroll Now" button to proceed to the course registration page. Alternatively, you can also indicate your interest in the form at the bottom of this page, and our education consultant will get back to you.
Which payment methods are accepted?
We accept payments through debit/credit cards and also via PayNow. Please be aware that when using PayNow, the transaction recipient will be listed as 'Omise Payment SG Pte Ltd'.
View Full Pricing
Announcement Trigger
Announcement
Dear Learners,

To provide a better learning experience, our WSQ course curriculum will be undergoing an improvement process in Q1 2025. Please note that there will be no WSQ courses and course funding available during this period (1st Jan-31st Mar 2025).