Notice: We are currently undergoing price adjustments for some of our course offerings. Please refer to the course enrollment page for the final course fees.

WIX Marketing and Automation

What if you could optimise your online sales funnel, better engage customers and dramatically increase traffic and sales for your website with just one platform? WIX's marketing and automation tools provide game-changing all-in-one marketing and customer management functionalities for WIX websites that does just that.

Learn how to take advantage of WIX's many features to better monitor and engage your audience at every stage of the customer journey. By the end of the course, you’ll be able to use WIX as a centralised hub to manage all your marketing efforts in one place instead of jumping between multiple platforms — making it easier to track the results of your campaigns and make better business decisions.

Course Outline

Course Ref. No.: TGS-2022014134  /  Mode of Training: Classroom

  • Understand customer behaviour to identify emerging trends and take advantage of marketing opportunities 
  • Identify a suitable marketing mix for your business based on business offerings, target audience, business strategy and budget
  • Make use of WIX to add, update and keep track of leads and customer interactions 
  • Learn how to use WIX to create automated processes using custom triggers to connect with your website visitors
  • Learn how extract and analyse marketing data from WIX to tweak future campaigns and improve results
Traning skills acquired

Skills Acquired

  • Targeted Marketing Campaign Creation:  Use WIX to create targeted marketing campaigns
  • Automation Tool Utilization: Develop proficiency in using WIX’s automation tools to streamline processes and improve efficiency
  • Customer Relationship Management (CRM): Gain expertise in managing customer relationships using WIX’s CRM tools
  • Website Data Analysis: Utilize WIX’s analytics tools to analyse website data
Hands-on learning activities

Hands-on Learning Activities

  • WIX Account Setup: Set up a WIX account and explore its features and functionalities
  • Automation Tools Training: Acquire hands-on experience in using WIX’s marketing and automation tools.
Digital marketing platforms and tools introduced

Platforms & Tools Introduced

WIX

Digtal marketing and social media platforms
Competency Assessment

Competency Assessment

  • Written & Case Study Assessment
    • Key considerations for marketing mix, Types of tools used to assess marketing mix, Importance of emerging trends that create retail marketing opportunities

Course Schedule

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Course Fees & Subsidies

SMEs
Course Fees$1000.00
SkillsFuture Subsidy:
Up to 70% of course fee
-$700.00
Nett Fee $300.00
Non SMEs
Course Fees$1000.00
SkillsFuture Subsidy:
Up to 50% of course fee
-$500.00
Nett Fee $500.00
Additional Support

Additional Support via Absentee Payroll

Enterprise Innovation Scheme
Option 1 Up to 400% Tax Deduction
Option 220% Cash Payout Based On Nett Fee

Up to 90% Additional Subsidy from SkillsFuture Enterprise Credit (SFEC)

SME Eligibility Criteria
  • Registered or incorporated in Singapore
  • Employment size of not more than 200 (at group level) or with annual sales turnover (at group level) of not more than $100 million
Singapore Citizens(40 years and above)
Course Fees (Before GST)$1000.00
8% GST$80.00
SkillsFuture Subsidy:
Up to 70% of course fee
-$700.00
Nett Fee $380.00
Singapore Citizens(21-39 years old) & PR
Course Fees (Before GST)$1000.00
8% GST$80.00
SkillsFuture Subsidy:
Up to 50% of course fee
-$500.00
Nett Fee $580.00
Additional Support

SkillsFuture Credits eligible for Singapore citizens aged 25 & above

PSEA eligible for Singapore citizens aged below 30

NTUC UTAP members have up to 50% auto reimbursement on out-of-pocket cost

  • Subjected to individual’s eligibility and availability of SkillsFuture Credit.
  • Nett Fee are inclusive of GST charged based on the full course fees.

3 Reasons Why We Can Ensure Maximum Skills Transfer Within 24 Hours of Training

Learn from and interact with certified trainers with years of proven training and industry experience

Daryl Kang
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Daryl Kang

With 8+ years in design and 5 years in digital marketing, Daryl combines digital marketing strategy and design aesthetics seamlessly.

Irene Moon Santoso
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Irene Moon Santoso

With over 25 years of professional experience in the design industry, Irene has built a strong portfolio of creative digital campaigns for renowned clients.

Vanessa Chan
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Vanessa Chan

A veteran marketing professional with 20+ years of industry experience, Vanessa has enjoyed a diverse career spanned various MNCs, SMEs, and industries.

Alena Chan
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Alena Chan

With over 20 years of experience in HR Management and Continous Education and Training, Alena is a multi-faceted professional who brings a wealth of industry expertise.

Eugene Tan
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Eugene Tan

A Certified SEO Practitioner, Eugene brings over a decade of comprehensive omnichannel marketing expertise to the table.

Linda Hui
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Linda Hui

With over 25 years of extensive international experience in branding, marketing and entrepreneurship, Linda is highly adept in the field of digital marketing.

Elaine Teo
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Elaine Teo

A marketing industry veteran with over 20 years of experience, Elaine is adept in product, sales and managerial roles across regional and international companies in the consumer goods industry.

Paul Tan
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Paul Tan

A well-versed strategist with over 15 years of digital marketing experience, Paul’s decorated career spans across diverse industries.

Fern Deng
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Fern Deng

Possesing 12 years of experience in the Luxury Retail industry, Fern is a master of digital marketing strategy and analytical thinking and communications.

Localised syllabus and case studies co-curated with proven subject matter experts

Localised syllabus and case studies co-curated with proven subject matter experts

FirstCom Academy partners up with many proven industry experts to develop short and effective courses built upon the Singapore’s landscape, allowing learners to learn based on familiar local context.

Unleash Your Potential with In-Person Training at Our Centers of Excellence

Elevate your skills through interactive learning experiences

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Paya Lebar
Woodlands
Kallang Way

Paya Lebar Training Center

Address icon
11 Eunos Rd 8, #08-04, Lifelong Learning Institute Singapore 408601

Our training center at Lifelong Learning Insitute (LLI) makes use of the building’s state-of-the-art facilities and modern amenities to create a conducive environment for learning. As you step into our thematic classrooms centered around aspirational travel locations, you’ll be inspired to grow and empowered to succeed.


Conveniently located just a short sheltered walk away from Paya Lebar MRT Station, accessing the LLI Training Center is effortless for commuters. For those driving, the institute is easily reachable via PIE and ECP, with ample parking available.


Woodlands Training Center

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6 Woodlands Square, #07-01 Woods Square Tower 2, Singapore 737737

Strategically located at Woods Square, our Woodlands Training Center is minutes’ walk away from Woodlands, Woodlands North and Woodlands South MRT stations, as well as Woodlands bus interchange.


It is also easily accessible by the SLE, BKE and upcoming NSE. Food choices are plenty at Wood Square too!


Kallang Way HQ

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158 Kallang Way, #03-10 Performance Building, Singapore 349245

Situated at Performance Building, our Kallang Way Training Center is easily accessible via a 7-minute walk from Geylang Bahru MRT or by taking a 3-stop bus ride on Bus 125 from Aljunied MRT.


Drivers can also reach Performance Building via PIE or KPE, with a plenty of convenient parking locations nearby.


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Start Your Learning Journey with FirstCom Academy Today

    Contact FirstCom Academy Singapore for digital marketing training courses

    Frequently Asked Questions

    What are WIX marketing and automation tools?
    WIX marketing and automation tools provide you with functionalities to manage and grow your business, all within your WIX account. You can promote your websites, manage customer interactions across channels, run professional marketing campaigns and capture leads helping them convert traffic to sales.
    What can I do after the WIX Marketing and Automation course?
    You can use various WIX tools in tandem to boost traffic, engage customers and oversee the entire sales funnel. You will be able to use WIX to automate customer engagement tasks triggered by website interactions. You will also be able to use WIX to evaluate marketing results and recommend improvements for future campaigns.
    How long does it take to complete the WIX Marketing and Automation course?
    It takes 2.5 days to complete this WIX Marketing and Automation course.
    What certificates do I get after completing the WIX Marketing and Automation course?
    Upon completion of this course, you will receive a Certificate of Completion by FirstCom Academy and a SkillsFuture WSQ Statement of Attainment (SOA).
    What do I need to bring for the WIX Marketing and Automation course?
    You will be required to use a laptop for the course. If you do not have one, we can always loan you a laptop at no charge. You may also want to bring a jacket in case you feel cold.
    How do I register for the WIX Marketing and Automation course?
    You can indicate your interest in the form at the bottom of this page, and our education consultant will get back to you. Alternatively, you can also complete this contact form to indicate your course interest.
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