Notice: We are currently undergoing price adjustments for some of our course offerings. Please refer to the course enrollment page for the final course fees.

TikTok Essentials

It is very common for online mobile users to spend their time away easily without realising when browsing the internet watching short viral videos. TikTok videos are easy-to-create and a great way to express creativity as well as show off your brand’s personality or to sell a product.

In our 2.5 day course, we’ll show you how you can take advantage of TikTok to create compelling videos and run effective ad campaigns on the platform. Get hands-on experience with TikTok’s in-built functions to add filters, effects, stickers and even royalty-free music to spice up your videos.

Be engaged with interesting class activities such as group discussions, presentations, brainstorming sessions, case study discussions, demonstrations and practical hands-on activities.

Course Outline

Course Ref. No.: TGS-2021008862  /  Mode of Training: Classroom

  • Introduction to types of TikTok pages. 
  • Guided hands-on experience navigating the TikTok interface and how to use basic features. 
  • Learn how to use TikTok’s in-built video editing features such as music, filters, texts, stickers and effects. 
  • Learn best practices and techniques to adapt your existing content into TikTok videos. 
  • Stay up-to-date with the latest trends and challenges on one of the fastest-growing social media apps. 
  • Boost your confidence and have fun expressing yourself in a supportive and inclusive environment.
Tiktok marketing course Singapore fyp mobile phone
Traning skills acquired

Skills Acquired

  • TikTok Platform Familiarity: Understand the features, functionalities, & tools available on the TikTok platform 
  • Audience Engagement: Capture & maintain the attention of the TikTok audience through creative content 
  • TikTok Ads Introduction: Overview of TikTok’s advertising features, including an introduction to different ad formats & strategies
  • Analytics & Performance Tracking: Understand how to use TikTok’s analytics tools to monitor content performance 
  • TikTok Trends & Insights: Stay updated with the latest trends, challenges, & viral content on TikTok
Hands-on learning activities

Hands-on Learning Activities

  • TikTok Profile Setup: Set up your own TikTok profile by navigating through the app’s interface
  • TikTok Video Creation: Develop the skills to create engaging TikTok videos
Digital marketing platforms and tools introduced

Platforms & Tools Introduced

TikTok`

Digtal marketing and social media platforms
Competency Assessment

Competency Assessment

  • Written & Case Study
    • Marketing mix, Campaign objectives, Types of mobile, online and social media platforms, E-commerce trends

Course Schedule

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Course Fees & Subsidies

SMEs
Course Fees$1200.00
SkillsFuture Subsidy:
Up to 70% of course fee
-$840.00
Nett Fee $360.00
Non SMEs
Course Fees$1200.00
SkillsFuture Subsidy:
Up to 50% of course fee
-$600.00
Nett Fee $600.00
Additional Support

Additional Support via Absentee Payroll

Enterprise Innovation Scheme
Option 1 Up to 400% Tax Deduction
Option 220% Cash Payout Based On Nett Fee

Up to 90% Additional Subsidy from SkillsFuture Enterprise Credit (SFEC)

SME Eligibility Criteria
  • Registered or incorporated in Singapore
  • Employment size of not more than 200 (at group level) or with annual sales turnover (at group level) of not more than $100 million
Singapore Citizens(40 years and above)
Course Fees (Before GST)$1200.00
8% GST$96.00
SkillsFuture Subsidy:
Up to 70% of course fee
-$840.00
Nett Fee $456.00
Singapore Citizens(21-39 years old) & PR
Course Fees (Before GST)$1200.00
8% GST$96.00
SkillsFuture Subsidy:
Up to 50% of course fee
-$600.00
Nett Fee $696.00
Additional Support

SkillsFuture Credits eligible for Singapore citizens aged 25 & above

PSEA eligible for Singapore citizens aged below 30

NTUC UTAP members have up to 50% auto reimbursement on out-of-pocket cost

  • Subjected to individual’s eligibility and availability of SkillsFuture Credit.
  • Nett Fee are inclusive of GST charged based on the full course fees.

3 Reasons Why We Can Ensure Maximum Skills Transfer Within 24 Hours of Training

Learn from and interact with certified trainers with years of proven training and industry experience

Daryl Kang
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Daryl Kang

With 8+ years in design and 5 years in digital marketing, Daryl combines digital marketing strategy and design aesthetics seamlessly.

Irene Moon Santoso
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Irene Moon Santoso

With over 25 years of professional experience in the design industry, Irene has built a strong portfolio of creative digital campaigns for renowned clients.

Vanessa Chan
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Vanessa Chan

A veteran marketing professional with 20+ years of industry experience, Vanessa has enjoyed a diverse career spanned various MNCs, SMEs, and industries.

Alena Chan
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Alena Chan

With over 20 years of experience in HR Management and Continous Education and Training, Alena is a multi-faceted professional who brings a wealth of industry expertise.

Eugene Tan
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Eugene Tan

A Certified SEO Practitioner, Eugene brings over a decade of comprehensive omnichannel marketing expertise to the table.

Linda Hui
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Linda Hui

With over 25 years of extensive international experience in branding, marketing and entrepreneurship, Linda is highly adept in the field of digital marketing.

Elaine Teo
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Elaine Teo

A marketing industry veteran with over 20 years of experience, Elaine is adept in product, sales and managerial roles across regional and international companies in the consumer goods industry.

Paul Tan
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Paul Tan

A well-versed strategist with over 15 years of digital marketing experience, Paul’s decorated career spans across diverse industries.

Fern Deng
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Fern Deng

Possesing 12 years of experience in the Luxury Retail industry, Fern is a master of digital marketing strategy and analytical thinking and communications.

Localised syllabus and case studies co-curated with proven subject matter experts

Localised syllabus and case studies co-curated with proven subject matter experts

FirstCom Academy partners up with many proven industry experts to develop short and effective courses built upon the Singapore’s landscape, allowing learners to learn based on familiar local context.

Unleash Your Potential with In-Person Training at Our Centers of Excellence

Elevate your skills through interactive learning experiences

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Paya Lebar
Woodlands
Kallang Way

Paya Lebar Training Center

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11 Eunos Rd 8, #08-04, Lifelong Learning Institute Singapore 408601

Our training center at Lifelong Learning Insitute (LLI) makes use of the building’s state-of-the-art facilities and modern amenities to create a conducive environment for learning. As you step into our thematic classrooms centered around aspirational travel locations, you’ll be inspired to grow and empowered to succeed.


Conveniently located just a short sheltered walk away from Paya Lebar MRT Station, accessing the LLI Training Center is effortless for commuters. For those driving, the institute is easily reachable via PIE and ECP, with ample parking available.


Woodlands Training Center

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6 Woodlands Square, #07-01 Woods Square Tower 2, Singapore 737737

Strategically located at Woods Square, our Woodlands Training Center is minutes’ walk away from Woodlands, Woodlands North and Woodlands South MRT stations, as well as Woodlands bus interchange.


It is also easily accessible by the SLE, BKE and upcoming NSE. Food choices are plenty at Wood Square too!


Kallang Way HQ

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158 Kallang Way, #03-10 Performance Building, Singapore 349245

Situated at Performance Building, our Kallang Way Training Center is easily accessible via a 7-minute walk from Geylang Bahru MRT or by taking a 3-stop bus ride on Bus 125 from Aljunied MRT.


Drivers can also reach Performance Building via PIE or KPE, with a plenty of convenient parking locations nearby.


Rated 4.8Google Review star ratings stars by more than 5200+ happy learners on Google Reviews

nicholas cho

Nicholas Cho

Sandra is an exceptional coach who has helped me immensely in achieving my personal and professional goals. She has a vast knowledge and experience in her field, and her coaching sessions are always well-structured and tailored to my needs. The TikTok course by FirstCom is awesome for both beginners and intermediate users! What I appreciate the most about Sandra is her ability to listen actively and understand my perspective. She is never judgmental and always provides a safe and supportive environment where I can freely express my thoughts and concerns. Sandra has a great way of challenging me to push past my limitations and to think creatively about solutions to problems. She has also helped me to identify my strengths and leverage them to achieve my goals. Her insights and guidance have been invaluable to my personal and professional growth. I would highly recommend Sandra as a coach to anyone who is looking for a supportive and experienced guide to help them achieve their goals. She is a true professional and a pleasure to work with.
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Google Reviews by SkillsFuture course participants
kimberly jazreel

Kimberly Jazreel

Attended the TikTok fundamentals and ads course here for 2.5 days. I found the info provided to be quite detailed and sharing by the trainer was very insightful to some of the mechanics and algorithms used by TikTok to generate more analytics to help with our objectives. Overall, a very clean and user friendly environment, conducive for learning.
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Google Reviews by SkillsFuture course participants

Jessica Pang

Glad to attend the course to understand the new and fun TikTok platform. It helps me to get closer to the young potential patrons for my handmade jewellery and accessories. Thank you.
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Google Reviews by SkillsFuture course participants
kai yang wong

Kai Yang Wong

Enrolled in TikTok Fundamentals and Running Ads on TikTok. Trainer Daryl Kang is very knowledgable and well-versed in what he is teaching with great examples and tips coming from his own experience in the field. Had many great takeaways that I would be able to apply back at my job as a digital Marketer. 👍Highly recommended.
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Google Reviews by SkillsFuture course participants
thomas tong

Thomas Tong

The course was an incredible experience, and I'm thrilled to share my thoughts on it. I had always been fascinated by TikTok, but I was unsure how to use it effectively to grow my brand. That's why I enrolled in FirstCom Academy's TikTok course, and I was not disappointed. The course was well-structured, and the content was delivered in a clear and concise manner. Sandra, our trainer, was incredibly knowledgeable, and her expertise in TikTok was evident throughout the course. She made sure that we understood the basics of the platform before diving into more advanced topics. Sandra was patient and always willing to answer our questions. The course covered all aspects of TikTok, from setting up a profile to creating engaging content that resonates with the audience. We learned about the importance of the "For You" page, how to use popular hashtags, and how to create viral videos. We also covered how to use TikTok's analytics to track our performance and make improvements. One of the things I appreciated most about the course was the emphasis on creativity. Sandra encouraged us to think outside the box and experiment with different video styles. She gave us feedback on our videos and helped us improve our skills. The course was also very interactive. We had several opportunities to work on projects in groups, which was a fantastic way to meet other creators and exchange ideas. Sandra provided constructive feedback on our projects, which helped us improve our skills. Another thing I liked about the course was that it was up-to-date. TikTok is constantly evolving, and Sandra made sure that we were aware of the latest trends and updates. This was particularly helpful as TikTok's algorithm can change quickly, and it's essential to stay on top of the updates to ensure that our content is seen by as many people as possible. Overall, the FirstCom Academy TikTok course with Sandra was a fantastic experience. I learned a lot, and I feel much more confident in my ability to use TikTok effectively to grow my brand. I would highly recommend this course to anyone looking to improve their TikTok skills, regardless of their level of expertise. Thank you, FirstCom Academy and Sandra, for an outstanding course!
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Google Reviews by SkillsFuture course participants

Jesse Chan

I enrolled in ‘TikTok Fundamentals and Running Advertisements on TikTok’ and was trained by Janus Chan. It was very informative and I managed to learn a lot through hands-on work, and also learning how to improve by getting tips and looking at other profile reviews; learning how to identify what’s good, what’s not so efficient and how to improve certain aspects of the profile. Understanding concepts by using real life examples also helped to gain more vision on what they meant. Overall, I really enjoyed the course and all the group activities were really fun!
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Google Reviews by SkillsFuture course participants

Nur Izzati

I attended the Tiktok Fundamentals & Running Ads on TikTok course on 24-26 feb! Its informative and beneficial, even for myself who is an avid TikTok user. Trainer Shawn Yeo has been very engaging and and well-paced especially for those who needed extra assistance. He is really well-versed in this topic and I had a good experience taking this course :)
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Google Reviews by SkillsFuture course participants

Riz Mateen

The TikTok Fundamentals Course allows course participants a great insight into the marketing and the advertising side on TikTok, allowing people to utilise the platform to promote their businesses. Trainer Chen Chen has in-depth knowledge on the subject matter and is able to educate participants on how to better use the platform.
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Google Reviews by SkillsFuture course participants
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Caitlin Loo

I’ve just completed the course on TikTok Fundamentals and Running Ads on TikTok. It was a good way to gain an understanding of the way business accounts on TikTok are set up, the kind of analytics to be considered when putting our ads or implementing campaigns for your product/business/brand! Linda was my instructor and she was very helpful in answering any questions that we may have had. I have definitely learnt a lot, and I can now takeaway the basics of running a business account specifically on TikTok too.
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Google Reviews by SkillsFuture course participants

Susan Loke

Just completed my 4th module - Fundamentals of TikTok. Trainer Janus Chan is great👍 She makes the lessons fun and relatable. Her vast experiences added lots of interesting sharing. Will definitely recommend her course to my friends who are keen to learn how to improve business with TikTok. Love you Janus!
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Google Reviews by SkillsFuture course participants
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Hendrick Yeo

My trainer is Grace Koh and I attended the TikTok class. I really enjoyed her class a lot. The curriculum was comprehensive and well-structured, with each session building on the knowledge gained in the previous one. The material covered in the course was very relevant and applicable to my work, and I felt like I was learning valuable skills that I could immediately put into practice. One of the things that I appreciated most about the course was the emphasis on hands-on learning. We were given ample opportunities to apply the concepts we learned through various exercises, simulations, and case studies. This helped me to solidify my understanding of the material and gave me the confidence to use the skills in my day-to-day work.
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Google Reviews by SkillsFuture course participants

Start Your Learning Journey with FirstCom Academy Today

    Contact FirstCom Academy Singapore for digital marketing training courses

    Frequently Asked Questions

    What is TikTok?
    TikTok is a social media app that allows users to create, watch, and share short-form videos. Users can lip-synch or dance along with songs and sound effects. The app has a personalized feed of quirky short videos that are notable for their addictive quality and high levels of engagement. Users can follow other creators on the app and share their videos with friends or a wider circle of TikTok users.
    What can I do after the TikTok course?
    You can set up your own TikTok profile by navigating through the app’s interface. You will understand the features, functionalities, & tools available on the TikTok platform. You will be able to create engaging TikTok videos.
    How long does it take to complete the TikTok course?
    It takes 2.5 days to complete this TikTok course.
    What certificates do I get after completing the TikTok course?
    Upon completion of this course, you will receive a Certificate of Completion by FirstCom Academy and a SkillsFuture WSQ Statement of Attainment (SOA).
    What do I need to bring for the TikTok course?
    You will be required to use a laptop for the course. If you do not have one, we can always loan you a laptop at no charge. You may also want to bring a jacket in case you feel cold.
    How do I register for the TikTok course?
    You can indicate your interest in the form at the bottom of this page, and our education consultant will get back to you. Alternatively, you can also complete this contact form to indicate your course interest.
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