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Course Overview
Whether you're writing reports, designing marketing visuals, or creating brand videos, AI tools can help you do more in less time, with better results.This is a beginner-friendly 1-day course curated to equip you with the knowledge and practical skills to integrate AI to fulfil your content creation needs — no design skills required!

Master the skills to develop compelling content using AI-powered platforms like Leonardo.ai (text-to-image generation), Lumen5 (text-to-video generation), and ChatGPT, the largest and most powerful language-based AI model. Be guided on how to use the “CIDO” Prompt Engineering Framework to craft effective prompts to optimise your creative output for leisure or professional purposes. By the end of this course, you will be empowered to level up your content creation immediately even without any technical background.

Platforms & Tools Introduced

Course Highlights

  • Explore the possibilities of creating a multitude of creative content using AI tools
  • Understand what is prompt engineering and learn to craft effective prompts using a proven Prompt Engineering Framework, CIDO (Context, Instructions, Details, Output), to get the most accurate AI-generated content.
  • Harness the power of ChatGPT to efficiently create compelling written content and streamline your communication efforts.
  • Turn simple text prompts into scroll-stopping images, artwork, or product visuals using Leonardo.ai Use Lumen5 to transform written content into professional-quality videos for digital platforms in minutes.
  • Integrate AI tools with strategic marketing planning to boost marketing campaign effectiveness, improve audience targeting, and enhance content performance across digital platforms.

Learning Outcomes

By the end of this course, you'll be able to:
  • Write effective prompts using the CIDO Prompt Engineering Framework to generate high-quality content across text, image, and video formats with various AI tools.
  • Utilise ChatGPT to generate clear and persuasive written content for various purposes, including drafting emails and social media captions.
  • Create AI-generated images using Leonardo.ai by formulating descriptive prompts that align with specific visual themes and desired styles.
  • Produce short-form videos using Lumen5 by converting text or key messages into engaging multimedia assets.
  • Save time and increase productivity by integrating AI into your everyday workflow and become a more creative, efficient, and future-ready executive.

Competency Assessment

Written and Case Study Assessment

Stand Out From The Competition With Professional Certificates

Candidates who complete each module with at least 75% attendance and demonstrate competency during assessment will receive a Certificate of Completion by FirstCom Academy and a WSQ Statement of Attainment.
WSQ-certification
certification

Entry Requirements:

  • Aged 21 and above
  • Have basic computer literacy Level 2
  • Have minimum GCE “N”, “O” or “A” Level / NITEC or a diploma qualification and minimum 2 years of working experience; and
  • Have an English language proficiency equivalent of higher of any of the following – GCSE N/O Levels pass in English / WPLN Level 5 / IELTS 5.5 / TOEFL (internet based total) 46-59

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    Introduction to AI Tools for Content Creation
    TGS-2023039890
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    Duration:
    1 Day
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    Course Fees & Subsidies

    SMEs
    Course Fees
    70% SkillsFuture (SSG) Subsidy
    Nett Fee
    Non SMEs
    Course Fees
    50% SkillsFuture (SSG) Subsidy
    Nett Fee
    Additional Support

    Additional Support via Absentee Payroll

    Enterprise Innovation Scheme
    Option 1 Up to 400% Tax Deduction
    Option 220% Cash Payout Based On Nett Fee

    Up to 90% Additional Subsidy from SkillsFuture Enterprise Credit (SFEC)

    SME Eligibility Criteria
    • Registered or incorporated in Singapore
    • Employment size of not more than 200 (at group level) or with annual sales turnover (at group level) of not more than $100 million
    Singapore Citizens (40 years and above)
    Course Fees (Before GST)
    9% GST
    70% SkillsFuture (SSG) Subsidy
    Nett Fee
    Singapore Citizens (21-39 years old) & PR
    Course Fees (Before GST)
    9% GST
    50% SkillsFuture (SSG) Subsidy
    Nett Fee
    Additional Support

    SkillsFuture Credits eligible for Singapore citizens aged 25 & above

    PSEA eligible for Singapore citizens aged below 30

    NTUC UTAP members can have up to 50% reimbursement on out-of-pocket cost    
    • Nett Fee are inclusive of GST charged based on the full course fees.
    • Subjected to individual’s eligibility and availability of SkillsFuture Credit.
    • NTUC UTAP reimbursement is capped at $250 for members aged below 40 or $500 for members aged 40 & above.
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