Join our pool of over
105,977+ learners

4.4/5

Rated 4.4 on

with over 11,800 reviews

Course Overview

The ability to drive sales and revenue is a critical skill in any business, and it goes beyond just closing deals. This course equips current and aspiring leaders with actionable strategies to manage three key sales functions found across all industries: approaching sales, lead sales, and corporate sales.

Gain insight into the mindset, motivation, and behaviour of sales professionals, while learning to address common pitfalls such as procrastination and loss of momentum. You’ll explore practical techniques for tracking performance, managing leads, and overcoming challenges specific to each sales function. Discover how to apply the 80/20 rule to invest in top performers rather than spreading efforts thin across underperformers. With a comprehensive framework for sales team management, you’ll be equipped to lead a high-performing team that consistently hits targets and drives long-term business growth.

Course Highlights

Understand the core characteristics of sales professionals in Singapore's competitive environment, including their aspirations, mindsets, motivation drivers, working styles and communication styles
Identify typical challenges faced by salespeople and learn proven techniques to overcome issues such as low morale, inconsistent performance, and lack of accountability.
Identify and work with official and unofficial leaders to drive positive peer influence, reinforce culture, and accelerate change.
Implement clear sales guidelines with cold-call scripts and pitch word tracks to ensure consistency, along with comprehensive training to improve conversion rates.
Learn "Dos" for building a positive culture (morning meetings, daily reporting, bi-weekly reviews) and "Don'ts" for avoiding toxic culture killers (vice-related activities, public shaming, favoritism, ignoring burnout).

Learning Outcomes

By the end of this course, you'll be able to:

Outline key elements of a sales plan to set realistic and achievable sales targets.
Motivate your sales team to improve sales productivity by utilising effective initiatives and understanding internal motivational factors.
Implement systems and scripts that improve sales consistency and reduce performance gaps.
Develop a positive and productive team culture that fosters accountability and continuous improvement within your sales force.

Competency Assessment

Written and Case Study Assessment

Stand Out From The Competition With Professional Certificates

Candidates who complete each module with at least 75% attendance and demonstrate competency during assessment will receive a Certificate of Completion by FirstCom Academy and a WSQ Statement of Attainment.

Entry Requirements:

Aged 18 and above
Have basic computer literacy Level 2
Have minimum GCE “N”, “O” or “A” Level / NITEC or a diploma qualification and minimum 2 years of working experience;
Have an understanding and working knowledge of sales and marketing principles/practices and
Have an English language proficiency equivalent of higher of any of the following – GCSE N/O Levels pass in English / WPLN Level 5 / IELTS 5.5 / TOEFL (internet based total) 46-59.

Enquire About Our Courses

Ready to Upskill? We’re here to Support You.

Course Fees & Subsidies

SMEs
Course Fees
70% SkillsFuture (SSG) Subsidy
Nett Fee

Non SMEs
Course Fees
50% SkillsFuture (SSG) Subsidy
Nett Fee

Additional Support

Additional Support via Absentee Payroll

Enterprise Innovation Scheme
Option 1 Up to 400% Tax Deduction	Option 220% Cash Payout Based On Nett Fee

Up to 90% Additional Subsidy from SkillsFuture Enterprise Credit (SFEC)

Nett Fee is subject to 9% GST charged based on the full course fees before subsidy.
Absentee payroll is claimable up to $4.50 per hour, capped at $100,000 per enterprise per calendar year.
Subjected to individual company’s budget availability for the Enterprise Innovation Scheme. Each company can only either the 400% Tax Deduction option OR the 20% Cash Payout option. For more information, please refer to https://www.iras.gov.sg/schemes/disbursement-schemes/enterprise-innovation-scheme-(eis)
Subjected to individual company’s budget availability for SFEC. For more information, please refer to https://www.enterprisejobskills.gov.sg/content/upgrade-skills/sfec.html

SME Eligibility Criteria

Registered or incorporated in Singapore
Employment size of not more than 200 (at group level) or with annual sales turnover (at group level) of not more than $100 million

Singapore Citizens (40 years and above)
Course Fees (Before GST)
9% GST
70% SkillsFuture (SSG) Subsidy
Nett Fee

Singapore Citizens (21-39 years old) & PR
Course Fees (Before GST)
9% GST
50% SkillsFuture (SSG) Subsidy
Nett Fee

Additional Support

SkillsFuture Credits eligible for Singapore citizens aged 25 & above

PSEA eligible for Singapore citizens aged below 30

NTUC UTAP members can have up to 50% reimbursement on out-of-pocket cost

Nett Fee are inclusive of GST charged based on the full course fees.
Subjected to individual’s eligibility and availability of SkillsFuture Credit.
NTUC UTAP reimbursement is capped at $250 for members aged below 40 or $500 for members aged 40 & above.

View Full Pricing

Achieve Sales Targets With Proven Techniques