Andrew Yap
Andrew is a seasoned professional with over 27 years of experience in the advertising industry. His expertise spans media production, design, media planning, campaign management, event organisation, and digital marketing. Andrew’s career began in loyalty marketing programs, where he worked with major brands in the airline, jewellery, fashion, FMCG, and automobile sectors.
He currently runs an accredited media agency and is also an appointed media representative of MediaCorp Singapore for Malaysia, securing notable accounts in education and property. Andrew has been a strong advocate for transforming advertising solutions and ideations. He published a property supplement in three airline magazines, managed a 6-part TV program on Astro for a tourism board. Showcasing his ability to navigate and succeed across different media platforms.
As a WSQ ACLP-certified trainer, Andrew is dedicated to bridging the gap between offline and online activations. He shares innovative solutions that span from print to pixels and beyond digital, with a passion for integrating AI into marketing, communication, and content creation. His approach provides learners with a comprehensive and insightful perspective on the industry, blending traditional expertise with cutting-edge technological advancements.
